DRM = Defective Retail Merchandise

Apparently, if you buy Coldplay's overrated yodeling in India, the disc comes with ludicrous restrictions, helpfully explained on an insert: "In order for you to enjoy high quality music, we have added this special technology" that could potentially render the disc unusable in just about any playback device.

That's special technology, all right. I bet the folks who developed it ride the short bus to work.

Update: It seems all copies of the CD are defective. And to judge from the reviews on Amazon, people aren't too enthused about this record label's wonderful new marketing strategy, either. I wonder what the band thinks? Only a dimwit would pay money for their music now. On the other hand, if you like Coldplay to begin with...